|The Ultimate Fruit Label Book
A publication from the Yakima Valley Museum featuring:
- The definitive history of fruit box labels written by the museum’s own director, John A. Baule (with lots of assistance from collectors Del Bice, Kelsey Doncaster, and others). The book discusses the history of the Pacific Northwest tree fruit industry, the rise and use of labels in marketing and product branding, and the contemporary phenomenon of fruit label collecting. This information exists in detail now only in the minds and personal papers of collectors.
- Illustrated with historic photos of the area’s fruit industry as well as over 1,700 high quality color reproductions of labels (many never before published) from the files of both the Yakima Valley Museum and private collectors.
- Biographies of selected families and businesses important in the early days of the tree fruit industry and instrumental in the production and use of fruit box labels.
- Hard cover, 308 pages, 81/2 x 11 inches, bound landscape style with handsome protective dust jacket.
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